Case study · Commercial production
A footwear brand two events from launch, introduced to the production company built for it.
How Tetra Films got a direct line to the marketing lead behind a new outdoor collection, with scope and budget already on the table.
- Client
- Tetra Films
- Type
- Production company
- Region
- Ontario, Canada
- Other side
- Footwear brand
Tetra Films, a Canadian commercial production company, wanted new projects with established brands ready to buy.
At the same time, a Canadian footwear brand was preparing to launch a new outdoor collection with two events in Ontario. It needed outdoor product footage, trail scenes and close-ups, plus short promotional cuts for advertising and social.
- Found the window.Identified the upcoming launch and the production work it would need.
- Confirmed the need.The marketing director confirmed they were ready to discuss scope and budget right away.
- Matched the fit.Picked Tetra Films for its outdoor commercial work, including Husqvarna.
- Made the introduction.Connected Tetra Films directly with the brand's marketing and brand strategy lead.
Tetra Films walked into a live opportunity: a recognized brand, an imminent launch and a decision maker ready to talk numbers. No list, no guessing who to call.
An introduction to the person responsible for the launch, at the moment the work needed a home.
Delivered with our delivery partner, myoProcess.